The Backroom Brief

Privacy Policy

Operator intelligence for the grocery floor.
Effective date: September 11, 2026

The Backroom Brief respects your privacy. This Privacy Policy explains how we collect, use, and protect information when you visit our website, subscribe to our newsletter, interact with our content, or submit information through advertising platforms such as LinkedIn.

Information We Collect

We may collect information you provide directly, including your name, email address, and other information you choose to submit.

We may also collect limited technical and usage information, such as browser type, device information, referral source, pages viewed, and campaign attribution data.

How We Use Information

We use information to:

Email Communications

If you subscribe, we may send you The Backroom Brief and occasional related updates. You can unsubscribe at any time by using the unsubscribe link in any email.

Service Providers

We may use trusted third-party service providers to operate our website, distribute email, measure performance, host content, or run advertising campaigns. These providers may process information on our behalf only as necessary to provide their services.

Advertising and Analytics

We may use analytics and advertising services, including platforms such as LinkedIn, to measure campaign performance and understand how people discover and interact with The Backroom Brief. These services may use cookies, pixels, or similar technologies according to their own privacy policies.

Cookies

Our website and service providers may use cookies or similar technologies to support site functionality, analytics, attribution, and advertising measurement. You can control cookies through your browser settings.

Sharing of Information

We do not sell your personal information. We may share information with service providers that help us operate The Backroom Brief, comply with legal obligations, protect our rights, or complete a business transaction if ownership changes.

Data Retention

We retain personal information only as long as reasonably necessary for the purposes described in this policy, including providing the newsletter, maintaining records, meeting legal requirements, and resolving disputes.

Your Choices

You may unsubscribe from email communications at any time. You may also contact us to ask questions about your information or request that we update or delete information we hold, subject to applicable law.

Children's Privacy

The Backroom Brief is intended for a professional adult audience and is not directed to children under 13. We do not knowingly collect personal information from children under 13.

Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the effective date shown above.

Contact

Questions about this Privacy Policy may be sent to:
The Backroom Brief
Email: hello@thebackroombrief.com